Love your natural hair? So do we!
Many of us are looking to strip back our routines to focus on the basics—especially when it comes to haircare. That can mean embracing our natural texture, taking care of our braids or adding extra nourishment to all hair types and styles. And this journey starts at the root with the ingredients we use. We want you to love the hair you have and care for it with these naturally-derived and effective products to keep your hair looking and feeling its best.
Cleanse with honey and jojoba oil
Chances are you're seeking an ultra-gentle and super-hydrating shampoo for wash days. We recommend that you look for products that contain hydrating elements like jojoba oil, olive oil or honey, which help lock in moisture to your delicate strands. Many of these ingredients can be found in bottled shampoos, like Rehab or Fairly Traded Honey, which will draw hydration into the hair, leaving locks clean and calm.
Or you could opt for an even gentler method with our packaging-free co-washes. Co-washing preserves the scalp’s natural oils, which can take longer to travel down the hair shaft on textured hair types. That lets you keep your own natural hair hydrators while still giving your scalp a soothing cleanse.
Avocado Co-Wash features a new SLS-free formula that provides a light lather and is perfect for nourishing, cleansing and caring for dry, curly, coily and textured hair. It's made with vitamin-rich fresh avocados, which help to moisturize the hair follicles, along with a blend of cupuaçu butter, cocoa butter and extra virgin olive oil to define curls. Finally, we’ve added lovely rosemary, lavender and nettle infusions to ensure that your hair and scalp will be thoroughly cleansed and balanced.
Condition with gel, olive oil or protein
Curls love moisture, especially when that hydration helps to add definition, softness and shine. So, as you likely already know, conditioner is one of the most vital steps in a curly routine. When picking a conditioner, you might be tempted to always reach for the richest, thickest formula available, but that might not always be the best approach for your hair type, texture or porosity. We recommend trying out different formulas to find the one that’s right for you, and to focus more on ingredients than the overall density of the product.
You might also want to give the LOC method a try. LOC (liquid or leave-in, oil and cream) is a technique typically used on curls, coils and textured hair. It’s a way of layering products to get added definition, softness and shine and to maximize moisture retention.
For thicker, richer conditioners, look for ingredients like castor, olive and almond oils, which will glide down to the ends of each strand, moisturizing and giving curls divine definition throughout the day.
Our curly, coily and textured haircare range, created by Lush Black Haircare Specialist Sarah Sango, features two amazing creamy conditioners. Glory is a supremely hydrating conditioner packed with okra gel—an ingredient rich in magnesium, which volumizes while adding much-needed slip.
Protein adds strength, so if your locks are feeling limp, a protein-rich conditioner can help boost volume and resilience. If that sounds like something you need, reach instead for a conditioner like Power. Its formula includes sweet potatoes (an ingredient bursting with protein-packed biotin) and hydrolyzed wheat gluten to help reduce the appearance of split ends.
When using richer conditioners, apply throughout the length of wet hair, avoiding the scalp so hair won’t get weighed down and lose much-needed volume at the crown. Try keeping your conditioner on for at least two to three minutes to allow it to soften the hair before detangling with a brush, comb or fingers. Then, when drying your hair, try gently blotting it with a microfiber (and not terrycloth) towel to help cut down on friction.
To add an extra moisturizing step or encourage lasting moisture retention, try a conditioning hair primer like Super Milk. This light, lotion-y leave-in is a great first step in your post-shower routine, but it can also be used to refresh both hair and scalp between washes. It’s made with a dairy-free blend of almond, coconut and oat milks to give your hair smoothing, soothing softness. It also contains fresh lemon juice, which adds shine and extra virgin olive oil to nourish and protect. Doing the LOC method? This is your first step.
Another leave-in treatment that works wonders to soften hair and soothe scalps is Renee´s Shea Souffle Hair & Scalp Oil. It’s made with a rich blend of avocado, castor and coconut oils, fair trade shea butter and features a dessert-worthy vanilla-tonka fragrance.
Work it between your hands and apply through wet, damp or dry hair as a leave-in. Massage it onto your scalp, too. It’ll help give you an extra hit of moisture while soothes the scalp.
Lock in moisture before styling
As a glorious finishing step before styling your curls, we recommend a product packed with molasses, honey or maple syrup to lock in hydration and help retain moisture, giving hair a lustrous shine.
A hair cream like Curl Power softens hair while adding a light hold. For this formula, we've mixed soy lecithin and hydrolyzed wheat gluten to add protein, making it perfect for relaxed or stressed-out tresses. Plus, ethyl macadamiate helps protect hair from heat and humidity. If you're doing the LOC method, this should be your final step. Rub between hands and glide gently onto wet curls, scrunching upward when you reach the ends. Then dry and style as usual.
Top tip: Always remember that any routine you try will need to be adjusted or tweaked to fit your unique haircare needs. It’s an individual journey to finding your perfect products and method.
If you want to learn more about how to care for your unique hair type and texture, contact our amazing Customer Care team. They'll be more than happy to help you find a product (or products) that fits your needs.
