Lush celebrates friendship with Hello Kitty And Friends!

Lush celebrates friendship with Hello Kitty And Friends!

Say hello to your sweetest soak yet!

In partnership with Sanrio, Lush is releasing a limited edition range of Hello Kitty And Friends products to celebrate friendship. Just like Hello Kitty, Lush believes sharing is caring, so invites customers to have some fun with a collection that is as iconic as her red bow!

Lush heard its community loud and clear! Partnering with Sanrio was one of the most requested collaboration partners when asking staff and customers what they wanted to see from Lush collaborations in the future.

Lush is excited to bring this exciting partnership to life, celebrating friendship through this launch. Life is sweeter with friends!

The hardest decision is deciding which product to try first! Now you can have your cake and wash with it too!

The Hello Kitty and Friends x Lush collaboration range will launch exclusively Online and in Lush South African stores on Tuesday 17th June

hello kitty

Bath bomb - R130

Bringing you a bath as iconic as her red bow, and this one’s made of melting illipe butter don’t you know! Take some time off your pressing to-do list in a creamy, sugary soak, topped with a bath melt bow. Now
you’re feeling prim and pampered, time for your next to-do. Apple pie, anyone?

cinnamoroll

bath bomb - R110

Take this cutie into the tub and enter a whimsical world where you can float on clouds in baby blue waters that twinkle with shimmer. Sweet and fruity almond essential oil and cosy vanilla absolute smell so good, you’ll feel like you can fly. And of course we needed to add a dash of cinnamon leaf oil for that wholesome cinnamon bun scent!

my melody

bath bomb - R110

Mama taught her everything about baking, now My Melody’s here to teach
you everything about bathing! Kindly lending her treasured pink hood to
your tub, you’ll be pretty in pink waters as the scrumptious scent of
American Cream takes you to cloud-milkshake.

kuromi

bath bomb - R110

Kuromi may look tough on the outside, but inside she’s a real
sweetie! Drop this old romantic in the tub for soft pink water swirling
with rainbow black lustre. We’ve created a foody cherry scent with sweet
benzoin resinoid and almond essential oil for a soak so good it’ll make
today’s diary entry.

Explore the range

  • Shower Gel from R145

    Hello Kitty speaks from the heart – and the heart wants all the sugar-rush of the fair wrapped in the comfort of freshly pressed sheets. Oh, and a perfectly creamy, clean blend of Snow Fairy and Milky Bath, right?

  • Perfume - R395

    Hello Kitty’s recipe for a sweet and kind perfume: wisps of sugary candyfloss wrapped up in clean, freshly laundered blankets – with a dash of Snow Fairy and Milky Bath magic! Best spritzed generously and shared with friends.

  • Milk Bottle Bubble Bar - R165

    Now serving a bubbly treat for the tub -Hello Kitty’s iconic milk bottle! Crumble to top your bath with soft, fluffy bubbles as lustre swirls through the water and cornstarch softens your skin. Made with a sweet almond essential oil and cocoa absolute scent that’ll leave you craving a real milkshake.

notes to editors

About Lush

Since establishing in 1995, Lush has been driven by innovation and
its ethics. Creators of pioneering beauty products, one of Lush’s most
well known creations is the bath bomb. Invented in 1989 by Lush
Co-Founder Mo Constantine in her garden shed, bath bombs have become a
global sensation – all hand pressed in Lush’s own manufacturing sites
across the world, Lush sold over 40.5 million last year.

A beauty company with a campaigning heart, Lush is on a mission to
create a product for every need and a cosmetic revolution to save the
planet. The ultimate goal is to leave the world Lusher than we found it.
Lush operates a strict policy against animal testing and leads the
cosmetics industry in combating over-packaging by developing products
that can be sold ‘naked’ to the consumer. Lush Digital champions ethical
hardware, ethical data, ethical design and open source technologies and
we support and elevate communities who feel the same.

Today, Lush operates in 52 countries with over 900 shops, 38 websites
shipping worldwide and a global network of native apps, broadcasting
channels and digital communities in over 30 languages. 

For further information or PR requests please contact nicole@lush.co.za

About Sanrio

Sanrio is the global lifestyle brand best known for Hello Kitty who
was created in 1974, and home to many other beloved character brands
such as My Melody, Kuromi, LittleTwinStars, Cinnamoroll, Pompompurin,
gudetama, Aggretsuko, Chococat, Bad Badtz-Maru and Kerokerokeroppi.
Sanrio was founded on the philosophy that a small gift can bring
happiness and friendship to people of all ages. Since 1960, this
philosophy has served as the inspiration to offer quality products,
services and activities that promote communication and inspire unique
consumer experiences across the world. Today, Sanrio’s business extends
into the entertainment industry with several content series, gaming
offerings and theme parks. Sanrio boasts an extensive product lineup
which is available in over 130 countries.　Sanrio hopes to bring smiles
to everyone’s faces with their vision of “One World, Connecting
Smiles.”